There's A Growing Problem...

There are more than 85,000 chemicals registered for use, with thousands more hitting the market every year. These chemicals are used in products that touch us every day - mattresses, furniture, carpet, clothing, cleaning products, kitchenware, personal hygiene products and cosmetics. 

One in eight women in the United States will be diagnosed with breast cancer in their lifetime; 40 years ago, it was one in 20.


The Food and Drug Administration (FDA) is the agency that regulates the cosmetics industry. Shockingly, the last piece of legation that has been passed to regulate the beauty industry was the Federal Food, Drug and Cosmetics Act of 1938 - more than 75 years ago! This lack of legislation has left the FDA with virtually no power to regulate what ingredients are used in beauty products. And many chemicals have not been tested for impact on human health.

Difficulty in conceiving and maintaining pregnancy affected 40% more women in 2002 than in 1982. >From 1982 to 1995, the incidence of reported difficulty almost doubled in younger women ages 18-25.

It’s no wonder that studies conducted over the past 40 years have shown that exposure to such chemicals plays a role in the many growing diseases and disorders like cancer, fertility and reproductive issues (in both women and men), as well as other conditions like autoimmune diseases, skin disorders, and more. What’s more disturbing is that these hormone-altering chemicals are appearing in high concentrations in the urine of teenage girls, as well as in the umbilical cord of newborn babies.

Researchers estimate that exposure to toxic chemicals is responsible for nearly $80 billion in annual health care costs, including a loss of productivity in the workforce from lost IQ points. Such studies are far from comprehensive; the real toll of exposure to toxic chemicals is likely far higher.

“We deserve better, and Beautycounter is doing something about it.”

Inspired by the documentary “The Inconvenient Truth”, Gregg Renfrew founded Beautycounter, a company devoted to empowering people to make the world healthier and providing safer products consumers can trust.

Dedicated to safety, Beautycounter has identified over 1,500 questionable or harmful chemicals, and has committed to never using any of them in any of their products.

What's on The Never List?

What sets Beautycounter apart from any other brand, for me, is their transparency to disclose every ingredient used in every product.

In addition, each batch of product produced is screened and tested for safety. This means that they don’t just test the product the first time it's created; it’s tested EVERY TIME a new batch produced because production environments are always changing.

Why Beautycounter Is Important?

After struggling with fatigue, unexplained weight gain, resistant weight loss, insomnia, gastrointestinal disorders, abnormal adrenal function, hypothyroidism and testing positive for heavy metal toxicity in the forms of lead and mercury (common toxins in cosmetics), I knew I needed to make a change.

For a full year a searched for safer solutions, but it wasn’t until I discovered Beautycounter did I feel like I found a brand that I could trust AND that was high-performing. Their products are department-store worthy. They’re smooth, luxurious and make me feel good! 

I love that they care about what I care about:

  • Empowering people to take responsibility for their health

  • Educating people on the impact of environmental toxins

  • Have fun doing it!

I’m also thrilled about how active they are at legislating for more government regulations for the beauty industry (it’s rare for a brand to ask the government to legislate their industry).

How You Can Get Involved

Here’s how you can help play a part and join the movement for safer beauty:

Not sure which opportunity is best for you?